Guam - Guam has had a long, successful history with the Miss World Pageant. "My daughter was a finalist and then there was Diane Duenas from Inarajan, she was a second runner up, then we had a Pangelinan girl she was a finalist we were very fortunate in those few short years we had a miss world and several runners-up," explained Congresswoman Madeleine Bordallo.

That Miss World was Kimberly Santos, who just happened to walk into a little shoe shop Bordallo owned at the time. Bordallo noticed her immediately and asked her to be a contestant, with the island's delegate recalling, "She was kind of into sports and things she had such long legs and had a beautiful body, I said 'You would be a very good candidate.'"

And her instincts were right. Due to Miss Germany in 1980 being disqualified, Kimberly Santos was crowned as Miss World during a ceremony here on Guam at Ypao Beach.

For the last 15 years there's hasn't been a Miss Guam World competition. According to Bordallo her political career and other obligations left the local pageant in limbo, that is until Linda Salas and Pinki Lujan came knocking. "Linda is the president of Beauty World Guam Limited, and she was a candidate several years ago and Pinki is a daughter, her mother is a pageant director so they came to me interested in dong the pageant and I said good we'll give it a try and see how it works out the first year and I think its going on very well," said Bordallo.

According to Bordallo, the Miss Guam World 2011 Pageant will be held at the UOG Field House in August - a big difference from where it first started. "It was held at the Red Carpet, you know that's the Cliff Hotel - there was a restaurant called the Red Carpet that's where it was held," she said.

The Miss World Pageant is the oldest pageant in the world starting in 1951 by the Morley family, it was Julia Morley who is the president of the Miss World Organization that coined the phrase "beauty with a purpose" more than three decades ago. And since then the international pageant has raised close to a half billion dollars to support children's charities.

Here at home, the monies raised from the pageant go to local organizations. According to Bordallo, it was this sense of charity that attracted her to become involved with the pageant. "So that's how it started, we weren't a commercial pageant we always gave any where from $15,000 to $20,000 after every pageant to all the different charitable organizations on Guam. You still have some of them - the Cancer Society, the Heart Association, Sanctuary, and all of them. They were all given. They were all given Make A Wish Foundation and you'd call them up the night of the pageant when we crowned our Miss World and gave them their checks," she said.

The search is on for contestants for Miss World Guam 2011. You must be between the ages of 17 to 24, never been married, no children and must have be a U.S. citizen with a passport. "It's a great opportunity to enhance yourself and many girls are in college and it gives you self-assurance, teaches you a lot as time goes on before the pageant they will be having different contests people will be entertaining them - it's a way of enhancing your personality getting out to meet people," said Bordallo.

The last day to apply is June 30. Call pageant director Pinki Lujan at 688-3281 for more information.