Guam - The Guam Visitors Bureau is celebrating another major milestone. According to the latest figures, GVB has confirmed that March broke July 1997's previous record of 120,929 visitors to become the 6th top banner month in the history of tourism.
The agency attributes the record breaking month to their efforts to diversify and grow its visitor markets. Although overall Japan outbound travel has decreased, other markets such as Korea has seen a 32% increase. Arrivals from the People's Republic of China rose by 40% while visitor arrivals from Russia have jumped by 134%.
"Our diversification efforts are working. There are more jobs in tourism and tourists spending more money on Guam," said Governor Eddie Calvo. "It's my hope this translates into more promotions, higher wages for workers, more services for customers, and a higher quality of life all the way around."
"Growth and diversification in our visitor markets is happening as we speak, especially the noteworthy increases with Korea, China and Russia," said GVB General Manager Karl Pangelinan. "As we continue to expand our efforts and promote our Chamorro Culture, we'll be on point to reach our Tourism 2020 goal of two million visitor arrivals in 6 years."